Breads - Sponsored by Juvela

For where to buy the winning products, go here.



BFree Wholegrain Pitta Breads

‘Great bready flavour when hot and a nice chew – but good cold too. Super useful product and great freefrom with high protein ingredients. Splits well and  holds its pocket brilliantly.’



Tesco Free From White Rolls 4pk

‘Looks like a standard white roll – great for ‘feeling normal’. Soft and fluffy with good fibre content for a roll. Great price. One of the best FF rolls I’ve tasted.’


Asda Free From Seeded Brown Bloomer Slices

'Tastes wholesome, good flavour and seeds, would buy again. Good open texture, nicely moist and squidgy.'

Asda Free From Seeded Brown Rolls

'Good roll shape. Tall and fluffy. Nice spring. Smells bready. Love all the seeds inside. Looks wholesome. Soft crumb and nice crunch from seeds.

Genius Fibre Fest Cob

'Love the shape and seeds. Looks artisanal and wholesome. Great colour and fibre content. Outer texture contrasting with soft crumb - nice chew. '


Asda Free From White Rolls

'Soft and good structure, pleasant flavour. Totally FF – quite impresssive! You’d never know it was FF. Great shape. Good squeeze. Good for burgers. Affordable, very white!'

Asda Free From Plain Naan Bread

'Nigella seeds give it a lovely aroma and flavour. Some outer chew and moist and chewy inside. Tastes authentic. Quite a lot of sugar but tastes good.'

Tesco Free From Sliced Seeded Bread

'Lovely and soft with good crust. Good variety of and distribution of seeds bringing nutty flavour. Cheap for GF bread!'

Special Awards:

  1. Virtual Presentation – Sponsored by FREEE by Doves Farm
  2. FreeFrom Hero Awards – Sponsored by Nairn's Oatcakes
  3. Retailer of the Year – Sponsored by Oakland International

Individual Categories:

  1. Innovation Award – Sponsored by Food Matters Live
  2. No Top 14 – Sponsored by the Anaphylaxis Campaign
  3. Best product from a start-up – Sponsored by Tesco
  4. FreeFrom Artisan Foods – Sponsored by Synergis Marketing 
  5. FreeFrom Sinful Foods – Sponsored by OF+ Consulting
  6. Breakfast Foods – Sponsored by Warburtons Glutenfree 
  7. Milk Product Alternatives – Sponsored by the Allergy & Free From Show
  8. Breads – Sponsored by Juvela
  9. Store Cupboard – Sponsored by Big Oz
  10. Pasta & Pizza – Sponsored by SYNLAB
  11. Snack Bars – cereal, fruit, superfood, grain-free etc – Sponsored by Romer Labs
  12. Savoury Snacks and Crackers – Sponsored by FreeFrom Food Expo
  13. Drinks – 'Shot Of Class', Gluten-Free Beer, 'Mixing It Up' – Sponsored by Asda
  14. Meaty & Fishy Ready Meals – Sponsored by Delamere Dairy 
  15. Vegan Snacks & Meal Ideas – Sponsored by Jane Milton Ltd
  16. Foods Designed for Children – Sponsored by Genius Gluten Free
  17. Tea Time! Sponsored by the FreeFrom Food Awards Ireland
  18. Desserts & Puddings – Sponsored by Action Against Allergy
  19. Confectionery & Chocolate – Sponsored by Wellaby's
  20. FreeFrom Gifts – Sponsored by the FreeFrom Skincare Awards


If you have any queries or would like to talk to us about the awards - please email Michelle or Cressida