Free From Hallowe’en Award 2024 – the results are in!

Welcome to October, where the realities of Autumn are both seen and felt! The sun rises & sets as if on fast forward, the leaves are turning and trees will soon be awash with rich autumnal colours, the winter woollies come out AND the preparations for Hallowe’en begin.

Every year Hallowe’en starts earlier and is more enthusiastically celebrated, but for those with food allergies 31st October is a date which can spook in all the wrong ways.

Every year there are more fun and safe products out there and we were devilishly delighted to welcome some of these to our Free From Halloween Award.

Entries really demonstrated the breadth of the occasion whether out Trick or Treating, throwing a party or cosied up at home. Our judges really embraced the diversity of entries, tucking in with ghoulish relish and sharing their fangtastic feedback.

This years spooktacular Hallowe’en medal winners!

Entry Guide

To qualify for entry to the Free From Hallowe’en Award, all entries

must be free of at least one of the top 14 UK-listed major allergens
must be commercially available nationwide in the run up to and during Hallowe’en 2024, i.e. sold through independent retailers, online or a multiple retailer.
must be available to buy from a valid UK website (except for in-store only retailers).

The full Awards Terms & Conditions can be found here. By submitting an entry you are agreeing to our Terms & Conditions.

The Entry Process

Entry opens July 2025
Entry closes end September 2025
Judging takes place end September 2025
Medal winners announced 1st October on X & Instagram

Please watch this short video for an entry walk-through.

First step – selecting the category and submitting entry information

Go to the Entry Page and read through the pre-entry checklist

Scroll down to the Hallowe’en category, and click ‘Process’ in the bottom righthand corner (to make a single entry), or select the amount in the top righthand corner then scroll to the bottom of the page and click ‘Enter’.

Then either:

Create an account (option on the righthand side).
Log in to your existing account (option on the lefthand side).

Once in your account you will find your Hallowe’en entry form/s already in your Basket; please go ahead and fill in each entry form.

You can save each form for later, and come back to finish them off at a later date – the saved entry forms can be found in your account in ‘Saved’ on the lefthand side.

Once you have finished the entry form/s click ‘Complete’ – at this point the cost for the entry will be added to your basket.

Second step – making payment

Fees for entry are dependent on company turnover:

Micro/Small – turning over £0-£3,000,000 = £50+VAT per entry
Large – turning over <£3,000,001 = £100+VAT per entry

Please make payment via Stripe or Paypal using a debit card or credit card. You will receive a VAT invoice once payment has been made.

If you wish to pay another way, please click ‘Send me an invoice’. You will then receive your invoice by email. Please make sure to pay within 30 days.

You’re now entered into the Free From Hallowe’en Awards!

Third step – sharing the news!

Click here for everything you need to share news of your entry, including:

Copy including press release, category detail, hashtags and social media handles
Free From Hallowe’en Awards and Entrant logos – see usage guidelines at the bottom of the FAQs page

Logging in any time to edit or add more entries

You can see all your entries in your account. Head over to the top right of the website, and click on Account Logins. Select ‘Log in to Free From Christmas/Hallowe’en Awards’.

Once in your account, click on ‘Complete’ on the lefthand side where you will see all your entries.

The Results Process

Once the judging sessions are finished and results are in, the results will be announced at our Hallowe’en Award Presentation on October 1st, to allow entrants to make the most of their wins on packaging, in social media and on websites in the run up to Hallowe’en. Details will be emailed to entrants and posted here nearer the time.

Logos will be available to download and are free to use on your product: see usage guidelines for details.