Categories - 2011

Although categories specify gluten or dairy free we would hope and expect that many of the products in all categories would be both gluten and dairy free.

The overall winner of the FAIR trophy for the Best FreeFrom Food 2011 will be drawn from the winners of the 16 categories below.
We will award a winner and two commended/highly commendeds in each category.

1. Innovation award
    Sponsored for 2011 by Livwell

The innovation category will include any new product launched between April and December 2010 which is not only delicious but is genuinely innovative and pushes the boundaries of freefrom.

2. Dairy and/or lactose-free animal milk, butter, yogurt and ice cream
    Sponsored for 2011 by Swedish Glace

3. Plant (soya, rice,oat, nut, potato) 'milk', spread, yogurt, 'cheese' and 'ice cream'
    Sponsored for 2011 by Delamere Dairy

• NEW • FreeFrom breakfast cereals
    Sponsored for 2011 by Tesco

5. FreeFrom breads and bread mixes
    Sponsored for 2011 by Tesco

6. FreeFrom pasta and pizza bases/mixes
    Sponsored in 2011 by Produced in Italy.

7. • NEW • FreeFrom foods manufactured for food service
    Sponsored for 2011 by Lactofree

8. • NEW • FreeFrom ingredients: flour, stock, marinades, sweeteners,     pastry/pastry mixes and sauces
    Sponsored for 2011 by Asda

9. FreeFrom savoury pies, flans, sausages and ready meals
    Sponsored for 2011 by Genon Laboratories

10. FreeFrom savoury biscuits and snacks
      Sponsored for 2011 by Goodness Direct

11. FreeFrom scones, sweet tarts, Bakewells, cake bars, muffins, brownies and      Eccles cakes
     Sponsored for 2011 by the Food and Drink Innovation Network

12. FreeFrom sweet biscuits and cookies (including Jaffa cakes)

13. FreeFrom cakes and cake mixes (including cup cakes)
      Sponsored for 2011 by Mrs Crimbles

14. FreeFrom puddings, sweet pies, desserts, cheesecakes
      Sponsored for 2011 by Hale & Hearty

15. FreeFrom chocolate, snack bars and petits fours
      Sponsored for 2011 by Tesco

16. FreeFrom Christmas foods
      Sponsored for 2011 by Genius Gluten Free

17. Gluten-free beer
      Sponsored for 2011 by Asda


The presentation of the awards will take place in April/May 2011.

To find out about sponsorship opportunities click here.

If you have any queries or would like to talk to us about the project - please contact:

email Michelle or call her on 020 7722 2866